We strengthen Africa’s spirits industry by advocating for balanced alcohol policies and less fragmentation, encouraging innovation and reducing alcohol-related harm.
We do this by promoting responsible drinking, fostering sustainable growth and honouring cultural heritage, to deliver lasting benefits to communities and the sector alike.
What we stand for:
Promoting responsible drinking and educating consumers
Advocating for evidence-based, fair regulation and taxation that treats all types of alcohol equally
Stopping underage drinking
Addressing the scourge of illicit alcohol
News & Media
Rethinking alcohol policy: How a smart approach can win the fight against NCDs
Rethinking alcohol policy: How a smart approach can win the fight against NCDs
How Africa’s alcohol sector can foster constructive policy dialogue through community engagement
